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Drone footage reveals Tesla Semi branding ahead of reveal event

Multiple companies' logos appear on new-generation Semi trucks in pre-event imagery.

Sep 24, 2026 · via X · @HinrichsZane
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A day before Tesla's Semi reveal event, drone footage captured new-generation Semi trucks bearing the branding of several companies, some previously unannounced as fleet operators.

The visible logos include PepsiCo, US Foods, Einride, LTS, Nevoya, OK Produce, ABF Freight, DHL, WattEV, IMC Logistics, and HMD. While some of these partnerships were already known, others represent new public confirmations of Tesla Semi adoption.

The pre-event imagery offers a glimpse at the scale of interest in Tesla's heavy-truck offering and the range of industries preparing to deploy the vehicles. The timing of the reveal event suggests Tesla is preparing to formally announce updates or new details about the Semi program.

"Tesla Semi Pre-Reveal Revealed! Excited to share this segment of the drone flight one day prior to the Tesla Semi Reveal event. They have added branding to several Tesla new generation semis. Including: Pepsico US Foods Einride LTS Nevoya OK Produce ABF Freight DHL WattEV IMC Logistics HMD Some of these we knew about and some are previously unknown. @tesla_semi @danWpriestley"— X · @HinrichsZane
View the source post →Original reporting by Tesla Telemetry, based on the linked source post.
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